Welcome to Keep It Real. Ruth Royall is a vocalist, songwriter and presenter. Born from her instagram campaign last year to raise awareness and rebel against unrealistic beauty standards. The ‘Keep It Real’ campaign flooded instagram with positive images intended to spread the message that we are enough as we are. People rose to the challenge and joined Ruth by posting images of themselves with #keepitreal painted on their body. In response to this outpouring of support and with a clear need to take the conversation further.

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