Episode 004: Cool, but does creativity really matter?

Welcome to Episode 004: Cool, but does creativity really matter? In this episode, we talk about why humans value creativity so much. Why does creativity appear in all cultures, places, and moments in history? We suggest creativity was instrumental in humans becoming the world's most dominant animals. We look at the power of creativity in the realm of beauty and human expression, how it helps cultures differentiate themselves and express their values, and solve their problems. We also talk about creativity is predicated on the idea that things can be better in the future. From your friends at Berghs School of Communication comes a podcast about creativity in a nutshell. We know that everyone is creative and part of our mission is to help people get in touch with their creative side, and to help them develop - both personally and professionally. We believe that creativity is key to both imagining, and creating a better world, and a brighter future. Experience Berghs If you’re curious to develop your creativ