#129 - GIST Framework for Building High-Value, High-Impact Products - Itamar Gilad

“The difference of why some companies are so much more successful at producing high value, high-impact products than others comes to 4 areas of GIST (Goals, Ideas, Steps, Tasks)." Itamar Gilad is a coach and author with over 20 years of experience in product management, strategy, and growth, and was previously a product manager at Google and the head of Gmail’s growth team. In this episode, we discussed all things about product management and how to build high-value products. Itamar first shared his journey at Google growing Gmail to 1 billion MAUs and some of his lessons learnt on managing large-scale product changes, getting users feedback, and dogfooding. Itamar then explained in-depth his GIST framework as an alternative to the product roadmap, a collection of methods and best practices for producing high-value and impactful products. He shared some challenges working with product roadmap and how teams can create better alignment instead. He also shared how we can do product prioritization better by u