Culture is the invisible hand, the true north that guides every organization. Unless you get your culture right, you will never get your company right. Every business leader focuses on a strategy that will make them better but forget to concentrate on building the culture. Culture is way more than a mission statement. It is what informs every decision, action and reaction. How do you build a legendary culture? This is what Jaime unpacks every week as he discusses this powerful intangible.

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