Justin Mares is an entrepreneur. He started two consumer brands that each have done $100mm+ in sales in less than 5 years (Kettle & Fire and Perfect Keto). He also started Surely Wines which has done millions in sales. He's now working on TrueMed, which allows health and wellness brands to tap into the $140B in consumer HSA/FSA accounts He is one of the most interesting people I've studied. 0:00 What Are You A Top 1% Consumer Of? 3:10 Why Is USA Sick & Unhealthy? (Justin’s Current Obsession) 9:19 What Can You Do About It? 11:42 Spotting Trends 16:36 Making Connections With Interesting People 19:30 How Do You Take Depressed People & Make Them Happy 23:15 Is The World Getting Better Or Worse? 29:00 Justin’s Current Project (TrueMed) 33:00 Finding Your Passion 35:31 Building A World-Class Network 40:52 Who Are The People Building The Future? 46:02 Justin’s Calm Nature 49:10 What Makes For A Great Leader? 51:02 Building Neighborhood 54:30 How Do You Find A Partner? 58:55 Challenge Resources Mentioned * Mac
