This is a podcast full of tips tricks and techniques that are aimed to get you media coverage on television, radio, print and podcasts.You will learn How the media works, what the media wants and how the media get what it ants, and more impirtnbatly how you can utilise the media to your advantage. How to identify a story idea within your business How to promote that story idea to the media How to prepare for your media interview How to hold a media conference How to develop relationships with the media How to build your media contacts list How to promote yourself as a speaker at a forum, convention or corporate event And lots more Hosted by 40 year media veteran Mark Aiston.
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