Lisa Zahran on Million Dollar Campaigns, Copywriting, & Email Marketing [S01E03]

Wednesday 6 June 2018
00:00
01:00:28
From being a biotechnologist in New Zealand to an entrepreneurial and “spiritual” #copywriter in Malaysia, Lisa Zahran has a pretty interesting story.


Listen to her speak about:

• The first #milliondollar campaign she helped launch at #Mindvalley
• Exponential growth through a combination of functional and cross-functional teams
• The key ingredients of a great #landingpage
• How good #emailmarketing is “like a knock on the door”
• Tips on sales emails, launch sequences, and how to “plant the seeds of curiosity” to build suspense
• Strategically mapping out content versus just ranting, and how the number 1 rule of chefs “respect the knife” can help you be better at it
• Why #genuinescarcity is better than fake scarcity, and how to use it
• Key things entrepreneurs should look for while working with a copywriter
• Her FREE ebook "5 Success Mindsets to Boost Impact & Sales With Integrity" 

FOR SHOW NOTES & MORE, PLEASE VISIT ➔ https://www.syedirfanajmal.com/podcast/lisa-zahran-copywriting-sia-01e03/
More ways to listen